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What is Emoji & Icons, What Does It Do?
 
Emojis and icons are graphic elements used in design and they help designs communicate effectively. Both emoji and icons can be used to visually express a design's message.
Emoji and icons are visually recognizable symbols and can replace text when used in design. This helps designers make messages more concise and quicker and easier to understand by the target audience.
Emojis and icons help designers form an emotional connection while providing information about their brand, product or service. For example, a smiling emoji can be used to give customers a warm and friendly welcome. Similarly, an appropriate icon used in a design can be used to remind users that a certain action should be taken or to highlight the features of a service.
As a result, emoji and icons are important to increase design clarity, emotional impact, and brand loyalty. Their use helps brands to reflect their personalities while helping the design to be more easily understood by the target audience.